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Established in 1872, Pirelli stands as a global brand known for its cutting-edge technology, high-end production excellence and passion for innovation that draws heavily on its Italian roots. It is among the world’s leading tyre producers and associated services and is the only pure consumer tyre company. Currently, the Company participates in over 350 car and motorcycle sport events. Since 2011 it has been the exclusive tyre supplier to the Formula 1 World Championship and, starting in 2021, was chosen by the FIA as the sole supplier of tyres for the World Rally Championship.
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Pirelli at Goodwood
Pirelli is present at the Goodwood Festival of Speed with an exhibition space that illustrates key elements of the company: 150 years of evolution in high-tech products, racing spirit, art and culture, and sustainability. During the event, three new products will be previewed, launching the renewal of the iconic P Zero range.
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Driving simulators
Go head to head with your friends on our driving simulators! See how you compare to professional racing drivers competing in Pirelli-supplied races.
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Pirelli Design & Pirelli Official Merchandising
Visit our stand and discover Pirelli Design: a collaboration with prestigious partners in multiple industries as well as an expression of the company commitment to innovation, creativity and glamour.
You will also be able to check on our exclusive 2023 Official Merchandise collection, with its iconic styles and unique branding.
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Pirelli Talks on Contemporary Performance
What are the challenges of contemporary performance in the tyre development, for the world’s best supercars and in motorsport? Come and find it out directly from the voices of the protagonists at the Pirelli Talks.
"Pirelli has an outstanding reputation for excellence and innovation, qualities that make them a welcome addition as a Goodwood partner"
New Tyre Generation
Presenting the NEW PIRELLI TYRES GENERATION for contemporary performance.