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Electric Avenue
The home of electric and alternative fuels at the Festival of Speed. Visitors will be able to explore and compare different makes and models and learn more about the benefits associated with switching to electric.
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Electrifying cars on display
2024 will see up to 20 of the most iconic automotive brands display their latest electric vehicles and provide professional advice about making the switch to electric. This year, the range of electric vehicles will be joined by up to 5 vehicles powered by other alternative fuels, including hydrogen.
Previous Electric Avenue manufacturers include BMW, Fisker, Ford, Kia, Mercedes and Porsche.
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Charging lifestyles
Ever wondered what the switch to electric could mean for your lifestyle? Electric Avenue is here to help answer your questions.
To help you easily find the right cars and experts, the exhibits will be split in to four distinct zones: city cars, SUVs, performance cars and other alternative fuels. Join us in breaking down the mysteries and misconceptions that surround electric cars and get a feel for what your electric future could look like.
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Talks & demonstrations
Electric Avenue is a bustling information hub packed with those in the know from some of the world's leading manufacturers.
Our experts will be on hand to answer your questions and provide informative talks throughout each day, all designed for you to learn more about switching to electric.
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Hand picked cars on display for all to admire
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30 vehicles to explore
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Find the right EV for your family
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Find out the benefits of switching to electric
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The latest concept models
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Situated right next to Future Lab and First Glance Paddock